kgb founded
A long-term owner mindset begins with hands-on company building.
Hits From the Brand Vault
Building first-in-mind brands since 1992
kgb builds and backs companies that become part of everyday life. The formula is simple: customer delight, operational excellence, and long-term commitment to compounding value.
Explore our storyBethlehemLondonParis
118 118118 2181818118 118 MoneyConduit GlobalDispo
kgb investmentsEst. 1992Build. Back. Grow.
Our Journey
118 118
Directory assistance reimagined for the newly deregulated UK market.
Market leader
118 118 reached 70% market share within months of launch.
118 218
A French category leader built under pressure from the incumbent.
Superbrands
118 118 joined the UK Superbrands list.
Dispo
Appointment scheduling for doctors throughout France.
Portfolio
Brands with memory, utility, and proof.
The site now leads with what makes kgb different: not abstract capital, but the record of building consumer and information brands that people remember.
Transparent pricing: Never get Surprised.
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Mission-critical support at scale.
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Over 95% awareness and named a UK Superbrand in 2005.
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A nationally known and loved brand in a necessary category.
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A simple, memorable brand built for everyday connection.
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Modern convenience, on demand.
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Proof that brand building was not a slide-deck claim.
The 118 118 and 118 218 ad archives make the portfolio tangible. They show the creative, regulatory, and operating work behind category leadership.
View ad archiveWe do not chase trends. We build brands that earn the privilege of being first in mind.